About Brad Holland.
Strategic Leadership Built on Two Decades of Real-World Execution
For over 20 years, I’ve led growth, marketing, and data operations that include high trust regulated environments in finance, fintech and healthcare. My focus has always been on high-impact execution—whether guiding growth at Coinberry through licensing and its acquisition by WonderFi or helping mid-market companies align their go-to-market strategies with actual business margins. I don't operate as a traditional advisor; I step in directly alongside founders, owners, and leadership teams to take ownership of growth initiatives and drive them.
Modern Data Systems & Architecture
Strategy is only as good as the operational clarity underneath it. To keep execution simple and measurable, I build durable, low-maintenance workflows and single-source-of-truth data architectures that eliminate vanity metrics and confusion.
Grounded in executive education in Artificial Intelligence & Business Strategy from MIT Sloan, I help organizations harness AI capabilities pragmatically—using them to increase decision velocity, streamline execution, and remove operational friction without adding unnecessary technical complexity.
Built for Lean Operations & Independence
I work best with mission-driven businesses, independent ventures, and lean teams that have a clear vision for their next growth push that need senior bandwidth to own the delivery.
My approach is pragmatic, direct, and built around a simple principle: every engagement should leave your team stronger, clearer, and more self-reliant.