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Fractional growth leadership, with the data systems built in.
Brad
Holland.
I step into scaling companies as a fractional growth and digital operating partner. I run the pipeline, spend and team cadence, and I build the reporting and tech stack underneath it so every decision rests on numbers you trust.
Brad Holland
Brad Holland
Independent Consultant | Growth Architect
22+ Years
20+ years in growth, marketing and data across healthcare, fintech and regulated markets
Leader
Led marketing at Coinberry through its acquisition by WonderFi.
Builder
Built production AI systems on Snowflake and in enterprise CRMs that cut executive decision lag from days to minutes
Run the growth function.
Set targets, own the pipeline and spend plan, run the weekly growth meeting, and report to you and the board.
Fix the numbers.
Connect CRM, call recordings, ad platforms and finance into one source of truth so marketing, sales and finance agree on the same figures.
Put AI to work where it pays.
Call analysis, lead scoring, forecasting and executive briefs built into your own stack, owned by your team, not rented from a vendor.
Hand it off cleanly.
Document the playbook, train the team, and help you hire the full-time leader when you're ready.
What this looks like in practice
Recent Engagements
• Sales coaching intelligence for a services company. Analyzed every substantive sales call with AI. Found that won deals carried 49% more urgency language and 29% fewer competitor mentions, and that the team's sweet spot was deals under $20K. Leadership went from waiting 7–14 days for answers to under 10 minutes.
• Fintech growth through acquisition. Led marketing at Coinberry, a Canadian crypto platform, through broker dealer licenising with the OSC and its acquisition by WonderFi Technologies.
• Workforce intelligence for community health centers. Founding technical partner building a data platform for federally qualified health centers.
How engagements work
Start small. Scale what works.
1. Fit call (30 min, free). We look at your growth goals and where the numbers break down.
2. Growth & Data Diagnostic (2–3 weeks, fixed fee). I audit your funnel, data and team cadence and hand you a prioritized 90-day plan. Yours to keep whether we continue or not.
3. Fractional engagement (monthly, 3-month minimum). I run the plan with your team, 1–3 days a week.
Senior growth leadership, sized to where you are.
Every engagement starts with a diagnostic, so we both know what we're fixing before you commit to a monthly retainer.
Best for
Companies that need the growth function run, are unclear why growth stalled or which numbers to trust and teams with a specific AI or reporting system to ship.
Time to results
Direction in 2–3 weeks. Execution 1–3 days/week, 3-month minimum. 6–12 weeks, scoped deliveries.
You get
Funnel and data audit, KPI tree, prioritized 90-day plan, owned pipeline and spend plan, weekly growth cadence, board reporting, team coaching and a working system in your stack.
Operational clarity
The ability to see through complexity and direct resources where they create the most impact.
Pricing models
Fixed fee / scope or per month billing.
Artificial Intelligence
Harnessing Data × AI for Smarter Strategy. Educated at MIT SLOAN: Artificial Intelligence
MIT SLOAN